Chart a Smooth Course with the Right Planning and Tools
Does your content have the impact you need on marketing, sales, support, and more? Can you evaluate whether your content is effective? Have your content evaluation efforts felt more like choppy waters than smooth sailing? This whitepaper sheds light on why assessing content is hard and how to chart a new course.
In this section you’ll find resources including case studies, reports, whitepapers, webinars, and videos which demonstrate how to evaluate and elevate the effectiveness of your content with ContentWRX Effectiveness.
For more than 100 years, The American Cancer Society has helped people stay well, get well, and fight back against cancer. As the way people are consuming content is rapidly changing, ACS wants to ensure its wealth of content reaches its audiences in the most effective way possible.