Is Your Content Accurate?
If users doubt the accuracy of your content for any reason, it will be hard for them to trust it, and they may even run into trouble meeting their goals.
Issues including faulty facts, out-of-date information, or tons of typos, will cause customers frustration and may ultimately lead them to lose faith in your brand.
Content accuracy is one of the six dimensions of content effectiveness we measure with ContentWRX.
This step-by-step starter guide walks through key ways to get your content accuracy initiative going.